Faster Onboarding and Improved Competency background

Faster Onboarding and Improved Competency Through AI-Powered Training

Founded in 2009, MedEthix Incorporated is a leading Philippine pharmaceutical company that develops innovative healthcare products to address the evolving needs of the local market.

25%

Increase in product knowledge among sales reps

Improvement in sales rep competency through multilingual training

Table of content

Introduction Challenges Approaching the solution

Introduction

MedEthix Incorporated is a Philippine-based pharmaceutical company founded in 2009
The company innovates to develop healthcare products that meet local market needs, enhancing the health and well-being of communities in the Philippines.

Challenges

They needed a multilingual training platform that supported Filipino and included local expressions for relevant learning.
Difficulty in efficiently onboarding new sales reps and providing adequate training for quick effectiveness in the field.
Sales reps lacked a platform to practice real-life conversations with doctors, highlighting the need for a secure environment where they could train without risks.
A lack of a manager rating system that could allow supervisors to easily assess and monitor the performance of their sales representatives during training sessions.

Approaching the solution

Awarathon’s multi-lingual feature offered support for the Filipino language and incorporated local expressions, making it easier for reps to learn
The AI-powered practice module streamlined onboarding with interactive roleplays and gamified features, helping new sales reps become effective in the field quickly.
It included realistic conversation simulations that allowed sales reps to practice responding to common questions and accurately handle objections from doctors.
Awarathon featured a manager rating system that enabled supervisors to easily assess and monitor the performance of their sales representatives during training sessions, supported by reports that provided insights into each rep’s progress.
A secure practice environment was provided, allowing sales reps to train without risks and ensuring they felt safe while learning.

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